About

Shift Colors was born from struggle—more specifically, my own battle with years of depression. I thought I had found my rhythm—young, married, newly a father, and serving in the Navy—until everything shifted the day I lost my mom. I was just 23 when I got the call that shattered the life I knew.

In the middle of that heartbreak, I had to become the foundation—because my grandparents had already given everything to keep our family standing. I took in my two younger brothers, 14 and 10 at the time, while silently carrying the heaviest pain I’d ever felt—fighting through a darkness that nearly broke me. Even then, I made sure they had a shot at something better.

There were days I wanted to quit, days I wondered if dreaming even mattered anymore. I felt like I was holding everyone up, but no one was there to hold me.

Through it all, I found a new appreciation for my journey—realizing that both the highs and the lows were shaping me in ways I never expected. What truly pulled me out of that darkness was realizing who God is and how deeply He loves us. That, along with the quiet strength of the community that showed up for me when I needed it most, reminded me I wasn’t alone. I learned to embrace my process, to see the beauty in both the good and the bad, and to wear my story with pride.

The name Shift Colors comes from a Navy term that marks the moment a ship sets sail or arrives in port—a transition, a new chapter. As a Navy veteran, I experienced firsthand how we could all be on the same vessel yet live through entirely different journeys. That idea stuck with me, and it became the foundation of this brand.

Shift Colors is more than just streetwear. It’s a movement, a community, and a reminder that while our paths are unique, we don’t have to walk them alone. Our clothing is designed to inspire, to empower, and to let you express your story in a way that’s authentically yours.

Your journey is 1 of 1. Wear it boldly.
Our Journey is meant to be Legendary.